Boosting Campaign Health and Wellness with CLV

FAMBrands used Retina to optimize their marketing campaigns by building lookalikes based on their highest value customers.

Download the case study to learn:

  • How FAMBrands segmented their customers by predicted lifetime value and churn rate
  • How Retina empowered FAMBrands to build value-based lookalike audiences
  • Why FAMBrands saw a 20% increase in campaign performance

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