Customer Lifetime Value Migration Over Time
Customer lifetime value (CLV) is not a static metric. It changes over time as new data about a customer is observed. CLV measured a year…
Featured Posts
Predicting Lifetime Value (LTV) Before a Prospect Becomes a Customer
How Car Salespeople Figure Out Your Value to Them Have you ever noticed how car sales executives try to estimate your financial worth with small…
DataOps Principles: How Startups Do Data The Right Way
If you have been trying to harness the power of data science and machine learning — but, like many teams, struggling to produce results —…
Goal-Driven Customer Segmentation
Customer segmentation is a powerful technique for understanding your customers, however it can be tricky to successfully implement in a business context. In this blog…
5 Steps to Build an Effective Data Science Team
I’ve built and run data teams at Paypal, Facebook, and now at Retina AI. In each of those roles, I’ve also been asked how to…
Serverless Principles by Example
Do you have server infrastructure pain? Are your engineers spending more time managing servers than they are enabling more business value? Are you paying for…
Data Science User Experience: Lost In Translation
If you ever get the chance to talk to a VP of Analytics or a Head of Data Science, you will find that most have…
An Inside Look at DataOps at Retina
How can DataOps help improve efficiency at an AI or machine learning company? At Retina, we follow several DataOps principles in order to empower our…
How to Make a Customer Lifetime Value Prediction
How much is each one of your customers worth? How much should you spend to acquire them? What about to retain them? Customer lifetime value…
The Lifetime Value of Your Professional Relationships
How important is your co-worker to you? How about your manager or mentor? Let’s use data science to explore the value of professional relationships. Start…
Data Science Recipes
If you’ve been trying to leverage the power of data science – but, like many teams, feeling overwhelmed and unproductive — you’re not alone. Data…