How We Help VPs of Analytics

Retina partners with analytics professionals to help track brand loyalty and brand equity with early and accurate customer lifetime value metrics.

Before Retina

Problems VPs of Analytics face:

  • How to track complex business metrics like brand loyalty and brand equity
  • How to deliver a powerful CLV model with limited time and resources
  • Way to apply data insights to company strategy and build a bridge between operations and analytics

With Retina

Customer Lifetime Value Modeling Company

Step 1

Decision & Integration

Customer Lifetime Value Modeling Company

Step 2

Insights & Action

Customer Lifetime Value Modeling Company

Step 3

ROI & Beyond

1. Decision & Integration

  • Instantly enhance customer intelligence with Retina’s fast and accurate platform
  • Get access to a variety of customer features: customer lifetime value, residual value, probability of lapse, persona, and more
  • Save time and in-house resources

2. Insights & Action

  • Determine what actions bring in new customers with high brand loyalty
  • Discover which product bundles resonate with high-value customers
  • Build segments and personas based on customer lifetime value
  • Reorient product and marketing efforts to cater to high CLV customer segments

3. ROI & Beyond

  • Increase average CLV by 13%
  • Boost retention numbers by 8%
  • Including cost savings from not growing the data team, the insights from Retina created an annual value-add of $1M