Discover Your Best Customers with the Quality of Customers Report

The Quality of Customers Report (QoC) provides a detailed analysis of a company’s customer base. The QoC focuses on forward-looking customer metrics and accounts for customer equity built with repeat purchase behavior.

From data to insights

Build Lookalike Audiences

Customer-level insights and repeat purchase predictions

Product-market fit analysis via growth accounting

High-Value Customer Behaviors

Opportunities for improvement with acquisition and retention

Why do you need the Quality of Customers Report?

  • Understand who your best customers are based on repeat-purchase behavior, demographics, revenue, retention, and customer lifetime value
  • Identify the health of your customer base and determine opportunities for growth
  • Unlike the Quality of Earnings Report (QoE) that focuses on historical revenue and profitability, the QoC accounts for the lifetime value of customers

What's included in the QoC?

Cohort and Historical Customer Analysis

Predictive Lifetime Value and Profitability Analysis

RFM Segmentation

Revenue Concentration Analysis

Customer Segmentation and Marketing Recommendations

Customer Lifetime Value Modeling Company

Growth Accounting Metrics

Customer Behavior and LTV Correlation Analysis

Who uses the Quality of Customers Report?

  • Marketing leaders looking to improve customer health and brand equity
  • Financial leaders assessing the health of their customers and business
  • Companies looking to benchmark their performance against their competitors in terms of predicted customer lifetime value

Get started today!

Complete the form to request a Quality of Customers Report. It’s the first step to find out who are your best customers.