When can I expect to see return on my investment and in what form will it be?

As soon as you receive early CLV scores (~1 month), you can put them to use. An immediate application building lookalike audiences based on high LTV customers. On Facebook, Google, and other DSPs our clients achieve a 44% incremental lift in LTV. Other clients measure incremental LTV of each marketing campaign to optimize their ad spend. By doing so, our clients improved their marketing efficiency by 30%. Even outside of CLV scores, Retina clients save approximately $1.5 million in data science and model development costs.