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Data Science

5 Steps to Build an Effective Data Science Team

I’ve built and run data teams at Paypal, Facebook, and now at Retina AI. In each of those roles, I’ve also been asked how to…

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Data Science

Data Science User Experience: Lost In Translation

If you ever get the chance to talk to a VP of Analytics or a Head of Data Science, you will find that most have…

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Data Science

How to Make a Customer Lifetime Value Prediction

How much is each one of your customers worth? How much should you spend to acquire them? What about to retain them? Customer lifetime value…

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Data Science

The Lifetime Value of Your Professional Relationships

How important is your co-worker to you? How about your manager or mentor? Let’s use data science to explore the value of professional relationships. Start…

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Data Science

Data Science Recipes

If you’ve been trying to leverage the power of data science – but, like many teams, feeling overwhelmed and unproductive — you’re not alone. Data…

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Data Science Marketing

The Secret Business Metric You Are Missing

You are a modern consumer product company looking for the next advantage in the market. You were born digitally transformed; you’ve built marketing and distribution…

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Data Science

Cluster Messy Data with Generalized Low Rank Models

Clustering is a powerful way to use the features of individuals to group similar individuals together. This enables businesses to understand and take action based…

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Data Science

Why Game of Thrones Episode 8.3 Was Objectively Bad

Unfortunately, I watched Game of Thrones season 8 episode 3. [SPOILERS WARNING BELOW] On Game of Thrones fandom, I imagine I fall somewhere in the…

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Data Science

RNNs vs Traditional ML for Predictive Customer Lifetime Value

At Retina, we build models to predict Customer Lifetime Value (CLV). Our data science team is constantly working to refine and improve upon those models,…

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